As Design Manager, I designed the College Media Advertising Media Kit for Mustang Media Group for the 2019-2020 school year. It was designed with the objective to ignite interest and bolster sales for print and digital advertising. I coordinated with multiple different departments such as accounting, editorial, business, and every sector that goes into generating our products to gather and update content. Built to be heavily referenced throughout the year and to onboard new employees to the college media group, It is an essential in daily workflow for success in sales and morale.
MeDIA KIT 2019-2020
Mustang Media Group
First Place Winner
BEST RATE CARD/MEDIA KIT
Associated Collegiate Press Best in Show (February 2020)
The moment I was appointed a creative management position, I set out to elevate the already high bar set by the media company’s design team. My first course of action was to make the most comprehensive and enticing media kit MMG has ever used; one that is equally good at explicating our advertising services while giving the feel of our brand a little fresh face-lift approaching the new decade. I coordinated with all departments to see what improvements we can make in how our services are conveyed in both the hands of clients and the advertising representatives using it as a vehicle to make a sale.
It was one of the portfolio pieces that helped me earn the honor of ‘Designer of The Year’ from the College Media Business and Advertising Managers Convention in February 2020.
